Blake Callaway, executive vice president of content strategy at AMC Networks, will step down from his position at the end of 2024, concluding a 13-year tenure with the media company.
During his time at AMC Networks, Callaway played a key role in several major initiatives, including the recent acquisition of complete operational control of BBC America. He also guided content and brand strategy for streaming service Acorn TV and television channels BBC America, IFC, and Sundance TV.
Callaway began his AMC Networks journey in 2011 as IFC Network's marketing head, where he spearheaded award campaigns for shows like "Portlandia" and "Documentary Now!" His success led to a promotion as IFC's executive vice president of brand marketing, fostering partnerships with cultural institutions like BAM, The Public Theater, and SXSW.
Before AMC Networks, Callaway held the position of senior vice president at Syfy, where he managed the channel's rebranding from Sci Fi. His career began in New York City advertising agencies, including co-founding The Media Kitchen.
Dan McDermott, AMC Networks president of entertainment and AMC Studios, praised Callaway's ability to maintain brand relevance in an evolving media landscape. "His contributions have shaped our marketing strategies and have been instrumental in driving the growth and recognition of our brands," McDermott stated.
Reflecting on his departure, Callaway expressed gratitude for his time at AMC Networks, noting the unique opportunities and challenges each role presented. His immediate plans include seeking new professional opportunities while serving as a marketing adviser to the non-profit organization A IS FOR.