Apple is starting the new year with an unprecedented offer, making its entire streaming catalog available for free during the first weekend of 2025. From January 3-5, viewers worldwide can access Apple TV Plus's complete library of original content without a subscription.
The three-day streaming event requires only an Apple ID to unlock access to the platform's acclaimed series and films across all supported devices.
This marks the first time Apple has opened its full streaming catalog for a free weekend, though the company has previously offered select free episodes of original series.
Viewers can catch up on Emmy-winning shows like "Ted Lasso" and "The Morning Show," while also exploring highly-rated series such as "Severance", "Silo", and "Bad Sisters." The free access includes anticipated sci-fi offerings like "Dark Matter," "For All Mankind," and "Foundation."
The movie selection features recent releases including "Fly Me to the Moon" with Scarlett Johansson and Channing Tatum, "The Family Plan" starring Mark Wahlberg, and "Wolfs" featuring George Clooney and Brad Pitt.
This promotional event appears aimed at attracting new subscribers to the service, which currently costs $9.99 monthly or $99.99 annually in the United States. The timing aligns with Apple's preparation for new content releases, including the second season of "Severance" premiering January 17, 2025.
The streaming landscape remains competitive, with Apple TV Plus competing against established services like Netflix, Prime, Hulu, Peacock, and Max. While Apple does not publicly share subscriber numbers for its streaming platform, this weekend promotion offers viewers a chance to explore its growing content library without commitment.