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‘Dark Knight’ promoters use genre-bending ways to tantalize potential viewers.

March 24th, 2008

‘Dark Knight’ promoters use genre-bending ways to tantalize potential viewers.
By Chris Lee, Los Angeles Times Staff Writer
March 24, 2008
THE billboards arrived without fanfare or explanation in more than a dozen major cities last May. Bearing two simple catch phrases, “Harvey Dent for district attorney” and “I believe in Harvey Dent,” they featured a photo of [...]