I expect to have many more once the Olympics have aired- NBC as expected is promoting the heck out of their own fall lineup as well as showing the ads they charged mega-bucks for. NBC is not worried about being the number 4 network- why? They secured over 1 billion dollars in ad revenue in pre-sales of ads for their Olympic coverage! This is why they were fine with airing American Gladiators during the strike- they knew their revenue for the year was secured. Now they look toward the next year and My Own Worst Enemy is one of their key shows for fall- big name talent, action, suspense and a time slot following Heroes- it will be expected to perform. I like what I have seen so far- how about you?















